Basic Search Engine Optimisation

Contrary to popular belief it is not as difficult as one may think to get your website at the top of different search engines across the world. The only thing you need is a bit of common knowledge on how it works and some patience. Search engine optimisation is also known as seo and covers a number of areas.

Generally speaking search engines collect data from websites and then they store all of that material into their database. If you want people to find your site you need to keep your web page current and find out what people are interested in and what they are not.

There are many different rules everyone should follow to ensure you do not cross the wrong line while trying to make your website known. You never want to trick people into visiting your site via spamming or anything of that nature. You should always feel free to experiment with different ideas but make sure you are aware of what is proper internet etiquette.

One of the first steps to take when trying to make your website search engine efficient is to come up with the right keywords. The key is to use popular keywords and content that is relevant to your website. Once you figure out the keywords on your page the next thing you should focus on is the actual content. All of the text on your website should use these important keywords at the very beginning of the page. It is important to note that you shouldn’t overuse these keywords; any keyword that takes up more than 12%-24% of the body of the text can be considered spam. Make sure you spread your content around many different pages so that it will not take a long time to load the front page.

Once you have all of your text content taken care of the next thing you need to focus on are the html code and tags. All of your titles and tags should be a short description of your site. When you are thinking of a title it is important to only chose the strongest keywords and not overload it with a bunch of insignificant keywords. The same can be said about the Meta tag. The Meta tag should be two or three descriptive sentences that can sometimes be featured on some search engines under your website title. When configuring your web page always double check that every html code is correct and functioning. If you would like a profesional company to optimise your web site then Pinnacle internet marketing should be able to help you. Seo Cardiff will help you optimise your website for the major search engines such as Google, Yahoo and Bing.

The overall objective a website maker should be concentrating on is to make a site that is easy to find, follow, and read. If the content on your website is current, relevant, organized, and has the proper keywords than it will be more search engine friendly.

 

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